{"id":24,"date":"2026-07-29T16:40:01","date_gmt":"2026-07-29T16:40:01","guid":{"rendered":"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=24"},"modified":"2026-09-22T03:38:03","modified_gmt":"2026-09-22T03:38:03","slug":"main-projects","status":"publish","type":"page","link":"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=24","title":{"rendered":"PROJECTS"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"24\" class=\"elementor elementor-24\">\n\t\t\t\t<div class=\"elementor-element elementor-element-09b94c0 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"09b94c0\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b85fe64 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"b85fe64\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e750f94 elementor-widget elementor-widget-text-editor\" data-id=\"e750f94\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Corporate Collaboration: Marketing Project(9 Weeks)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-de19f5d elementor-widget elementor-widget-image\" data-id=\"de19f5d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#First\">\n\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1206\" height=\"1688\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4.jpg\" class=\"attachment-full size-full wp-image-600\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4-214x300.jpg 214w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4-732x1024.jpg 732w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4-768x1075.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped-\uc218\ud37c\ube48-\ub9b4\uc2a4-1097x1536.jpg 1097w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-8071cd5 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"8071cd5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dd3a3a1 elementor-widget elementor-widget-text-editor\" data-id=\"dd3a3a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Instagram<br \/>Organic Growth Project<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6a53187 elementor-widget elementor-widget-image\" data-id=\"6a53187\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Second\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1206\" height=\"1689\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh.jpg\" class=\"attachment-full size-full wp-image-305\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh-214x300.jpg 214w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh-731x1024.jpg 731w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh-768x1076.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh-1097x1536.jpg 1097w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d4d5fa e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"1d4d5fa\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-418d601 elementor-widget elementor-widget-text-editor\" data-id=\"418d601\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>K-Beauty Channel Management <br \/>&amp; Brand Collaborations<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e124af elementor-widget elementor-widget-image\" data-id=\"3e124af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"#Third\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1206\" height=\"1688\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos.jpg\" class=\"attachment-full size-full wp-image-319\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos-214x300.jpg 214w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos-732x1024.jpg 732w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos-768x1075.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_cos-1097x1536.jpg 1097w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e511a45 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"e511a45\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-e60344c e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"e60344c\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4870f18 elementor-widget elementor-widget-menu-anchor\" data-id=\"4870f18\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"First\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ae1424f elementor-widget elementor-widget-heading\" data-id=\"ae1424f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Corporate Collaboration: Marketing Project<br>(9 Weeks)<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-55cb095 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"55cb095\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7253759 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"7253759\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14ffdcb elementor-widget elementor-widget-image\" data-id=\"14ffdcb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1262\" height=\"847\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Superbin_ENG-1.jpg\" class=\"attachment-full size-full wp-image-1104\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Superbin_ENG-1.jpg 1262w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Superbin_ENG-1-300x201.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Superbin_ENG-1-1024x687.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Superbin_ENG-1-768x515.jpg 768w\" sizes=\"(max-width: 1262px) 100vw, 1262px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-478289d elementor-widget elementor-widget-image\" data-id=\"478289d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"355\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Reels-1024x454.jpg\" class=\"attachment-large size-large wp-image-2022\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Reels-1024x454.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Reels-300x133.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Reels-768x341.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Reels.jpg 1537w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c931873 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"c931873\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8b89bda elementor-widget elementor-widget-text-editor\" data-id=\"8b89bda\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>OVERVIEW<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-415b3ff elementor-widget elementor-widget-text-editor\" data-id=\"415b3ff\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong><em>SuperBin<\/em>:<\/strong> A Korean eco-tech company that rewards users with <strong>cash for depositing bottles and cans<\/strong> into its AI robot, &#8220;<em>Nephron&#8221;<\/em>.<\/li><\/ul><p>\u00a0<\/p><ul><li><strong>Led the marketing team<\/strong> for a collaboration project with <em><strong>SuperBin<\/strong><\/em> in the competition.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-afc03f1 elementor-widget elementor-widget-text-editor\" data-id=\"afc03f1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>KEY HIGHLIGHTS (Online Marketing)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77f1d12 elementor-widget elementor-widget-text-editor\" data-id=\"77f1d12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong><strong>142%\u2191<\/strong><\/strong>\u2014 Total Video Views Growth(7K\u279417K)<\/li><\/ul><p>\u00a0<\/p><ul><li><strong>163%\u2191<\/strong>\u2014 Non-Follower Reach<\/li><\/ul><p>\u00a0<\/p><ul><li><strong>Bronze Prize<\/strong> \u2014 Competition Winner<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c15d55d e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"c15d55d\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8fc02d2 elementor-widget elementor-widget-text-editor\" data-id=\"8fc02d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><em><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Improved content performance, <\/span><strong><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">driving<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">17K<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">views<\/span><\/strong><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"><strong> across 4 new videos in two weeks<\/strong> compared to the <\/span><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">previous 7K views<\/span><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"> from existing content.<\/span><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b10288b elementor-widget__width-initial gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"b10288b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-1' class='gallery galleryid-24 gallery-columns-2 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"b10288b\" data-elementor-lightbox-title=\"Instagram Logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIxLCJ1cmwiOiJodHRwczpcL1wvc2VvaHllb24tbTEtMDcyNi53b3JkaWZ5c2l0ZXMuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wOFwvSW5zdGFncmFtLUxvZ28ucG5nIiwic2xpZGVzaG93IjoiYjEwMjg4YiJ9\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-300x298.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/elementor\/thumbs\/Instagram-Logo-rrhbfph67522iwt3hlpwegm052mhlceck03cfev77g.png 70w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png 765w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"b10288b\" data-elementor-lightbox-title=\"VLLO LOGO_White\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTE2NiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1ZMTE8tTE9HT19XaGl0ZS5wbmciLCJzbGlkZXNob3ciOiJiMTAyODhiIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/VLLO-LOGO_White.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/VLLO-LOGO_White-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/VLLO-LOGO_White-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/VLLO-LOGO_White-300x300.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/VLLO-LOGO_White.png 512w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f1956ae e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"f1956ae\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9af2606 elementor-widget elementor-widget-text-editor\" data-id=\"9af2606\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>EXISTING LIMITATIONS (Before Our Solution)<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cd1ac87 elementor-widget elementor-widget-text-editor\" data-id=\"cd1ac87\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Niche Audience Reach:<\/strong> Marketing was restricted to eco\/education-focused audiences, failing to reach the general public who were unfamiliar with SuperBin.<\/li><\/ul><p>\u00a0<\/p><ul><li class=\"query-text-line ng-star-inserted\"><strong>Low App Awareness (Data-Backed):<\/strong> 58.6% of Nephron users were non-members (vs. 41.4% members). Users used the machines to earn points, but didn&#8217;t download the app to cash them out.<\/li><\/ul><p>\u00a0<\/p><ul><li><strong>Low Usage in Busy Areas:<\/strong> Machine usage was low in several high-traffic areas, missing the opportunity to engage potential new users.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fe730d1 elementor-widget elementor-widget-text-editor\" data-id=\"fe730d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>OBJECTIVES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-306fa70 elementor-widget elementor-widget-text-editor\" data-id=\"306fa70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><p><strong>Expand Brand Awareness:<\/strong> Boost brand recognition among non-users and the general public.<\/p><\/li><\/ul><p>\u00a0<\/p><ul><li><p><strong>Drive App Registrations:<\/strong> Convert non-member and new users into registered app members for long-term active use.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-212181c elementor-widget elementor-widget-text-editor\" data-id=\"212181c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>SOLUTIONS &amp; STRATEGY<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3b21738 elementor-widget elementor-widget-text-editor\" data-id=\"3b21738\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"user-query-container\"><div id=\"user-query-content-40\" class=\"query-content ng-star-inserted\" data-hveid=\"0\" data-ved=\"0CAAQ3ucQahgKEwiu4Kjsuo-WAxUAAAAAHQAAAAAQ2Qc\"><div class=\"query-text gds-body-l\" dir=\"ltr\" role=\"heading\" aria-level=\"2\"><ul><li class=\"query-text-line ng-star-inserted\"><strong>Online (Awareness Stage):<\/strong> Implemented <strong>&#8220;FUN Marketing&#8221;<\/strong> campaigns targeting potential new users to maximize brand exposure and reach non-users.<\/li><\/ul><p>\u00a0<\/p><ul><li class=\"query-text-line ng-star-inserted\"><strong>Offline (Conversion Stage):<\/strong> Operated <strong>interactive booths<\/strong> in inactive regions to engage local visitors, boosting brand awareness and app sign-ups.<\/li><\/ul><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-08d80ab elementor-widget elementor-widget-text-editor\" data-id=\"08d80ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>KEY RESULTS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-dd9206a elementor-widget elementor-widget-text-editor\" data-id=\"dd9206a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Online Performance (2-Week Impact)<\/strong><\/p><ul><li><p data-path-to-node=\"5,0,0\"><b data-path-to-node=\"5,0,0\" data-index-in-node=\"0\">+142% View Growth:<\/b> Reached <b data-path-to-node=\"5,0,0\" data-index-in-node=\"27\">17K total views<\/b> across 4 new videos. (from 7K views on 4 existing videos).<\/p><\/li><li><p data-path-to-node=\"5,1,0\"><b data-path-to-node=\"5,1,0\" data-index-in-node=\"0\">+163.2% Non-Follower Reach:<\/b> Boosted non-follower reach from an average of <b data-path-to-node=\"5,1,0\" data-index-in-node=\"83\">1,986 to 5,227 account reach<\/b>.<\/p><\/li><\/ul><p>\u00a0<\/p><p><strong>Offline Activation (2-Day Booth) <\/strong><\/p><ul><li><strong>68 New App Sign-ups:<\/strong> Engaged 223 total booth visitors through machine demos, events, and user surveys, converting 68 into new registered members.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8161488 elementor-widget elementor-widget-text-editor\" data-id=\"8161488\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>CAMPAIGN IN ACTION<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8242035 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"8242035\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-2' class='gallery galleryid-24 gallery-columns-4 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"SuperBin Booth 1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ3NCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1N1cGVyQmluLUJvb3RoLTEtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjgyNDIwMzUifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-1-2048x1639.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"SuperBin Booth 2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ3NSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1N1cGVyQmluLUJvb3RoLTItc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjgyNDIwMzUifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-2-2048x1638.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"SuperBin Booth 3\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ3NiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1N1cGVyQmluLUJvb3RoLTMtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjgyNDIwMzUifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Booth-3-2048x1638.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"SuperBin Making Reel\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ3NywidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1N1cGVyQmluLU1ha2luZy1SZWVsLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4MjQyMDM1In0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/SuperBin-Making-Reel-2048x1638.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"Team Contest 1\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ4MSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1RlYW0tQ29udGVzdC0xLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4MjQyMDM1In0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-1-2048x1638.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"Team Contest 2\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ4MiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1RlYW0tQ29udGVzdC0yLXNjYWxlZC5qcGciLCJzbGlkZXNob3ciOiI4MjQyMDM1In0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-768x615.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Team-Contest-2-2048x1639.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"Bronze Award\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ4MywidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0Jyb256ZS1Bd2FyZC1zY2FsZWQuanBnIiwic2xpZGVzaG93IjoiODI0MjAzNSJ9\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Bronze-Award-2048x1638.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"8242035\" data-elementor-lightbox-title=\"Leadership Award\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTQ4NCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0xlYWRlcnNoaXAtQXdhcmQtc2NhbGVkLmpwZyIsInNsaWRlc2hvdyI6IjgyNDIwMzUifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-scaled.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"2048\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-scaled.jpg 2560w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-300x240.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-1024x819.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-768x614.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-1536x1229.jpg 1536w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Leadership-Award-2048x1639.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-93feb72 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"93feb72\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-566dcb1 elementor-widget elementor-widget-menu-anchor\" data-id=\"566dcb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Second\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30ffa6b elementor-widget elementor-widget-heading\" data-id=\"30ffa6b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Instagram Organic Growth Project<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fb2234 elementor-widget__width-initial elementor-widget-mobile__width-inherit elementor-widget elementor-widget-text-editor\" data-id=\"5fb2234\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Built a personal channel as a case study <strong>to test engagement tactics, trend-based content, and organic growth strategies.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-dbb027a e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"dbb027a\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-b771320 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"b771320\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1b06254 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"1b06254\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"810\" height=\"642\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115610.jpg\" class=\"attachment-full size-full wp-image-1902\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115610.jpg 810w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115610-300x238.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115610-768x609.jpg 768w\" sizes=\"(max-width: 810px) 100vw, 810px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9ce0b88 elementor-widget elementor-widget-text-editor\" data-id=\"9ce0b88\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">156.2K<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">\u2014<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">Reel views<\/span><\/li><li><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">92\u00a0<\/span><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">\u2014 new followers<\/span><\/li><li><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">70.1%<\/span> <span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">\u2014 non-followers reach<\/span><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6ddefc4 elementor-widget elementor-widget-text-editor\" data-id=\"6ddefc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>July 6 &#8211; August 4, 2026<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9e3448e e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"9e3448e\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-bcd1298 elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"bcd1298\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"716\" height=\"692\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115709.jpg\" class=\"attachment-full size-full wp-image-1903\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115709.jpg 716w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Screenshot-2026-08-10-115709-300x290.jpg 300w\" sizes=\"(max-width: 716px) 100vw, 716px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ea5213 elementor-widget__width-initial gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"0ea5213\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-3' class='gallery galleryid-24 gallery-columns-3 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0ea5213\" data-elementor-lightbox-title=\"Instagram Logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIxLCJ1cmwiOiJodHRwczpcL1wvc2VvaHllb24tbTEtMDcyNi53b3JkaWZ5c2l0ZXMuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wOFwvSW5zdGFncmFtLUxvZ28ucG5nIiwic2xpZGVzaG93IjoiMGVhNTIxMyJ9\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-300x298.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/elementor\/thumbs\/Instagram-Logo-rrhbfph67522iwt3hlpwegm052mhlceck03cfev77g.png 70w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png 765w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0ea5213\" data-elementor-lightbox-title=\"Edits Logo_\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjAwOCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0VkaXRzLUxvZ29fLnBuZyIsInNsaWRlc2hvdyI6IjBlYTUyMTMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Edits-Logo_.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Edits-Logo_-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Edits-Logo_-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Edits-Logo_-300x298.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Edits-Logo_.png 612w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0ea5213\" data-elementor-lightbox-title=\"Canva Logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjAxMiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0NhbnZhLUxvZ28ucG5nIiwic2xpZGVzaG93IjoiMGVhNTIxMyJ9\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Canva-Logo.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Canva-Logo-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Canva-Logo-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Canva-Logo-300x300.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Canva-Logo.png 360w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cfd8191 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"cfd8191\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-c9b2ec1 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"c9b2ec1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6231fe8 elementor-widget elementor-widget-text-editor\" data-id=\"6231fe8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>OBJECTIVES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-30690aa elementor-widget elementor-widget-text-editor\" data-id=\"30690aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>Understand Algorithm Mechanics:<\/strong> Analyze content performance factors to drive organic reach and engagement.<\/li><\/ul><p>\u00a0<\/p><ul><li class=\"query-text-line ng-star-inserted\"><strong>Trendy Content Creation:<\/strong> Plan and test short-form video strategies to gain hands-on experience.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-249ef7f e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"249ef7f\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ca7513 elementor-widget elementor-widget-text-editor\" data-id=\"6ca7513\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>STEP BY STEP<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4ad3f41 elementor-widget elementor-widget-text-editor\" data-id=\"4ad3f41\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>1. Trend &amp; Algorithm Analysis<\/strong><br \/>\u00a0 \u00a0 \u00a0: Analyzed Instagram algorithm patterns and the latest Reels trends.<\/p><p class=\"query-text-line ng-star-inserted\"><strong>2. Content Creation &amp; Production<\/strong><br \/>\u00a0 \u00a0 \u00a0: Produced and uploaded Reels using Edits, referencing trending video structures while adding my own unique perspective.<\/p><p class=\"query-text-line ng-star-inserted\"><strong>3. Engagement &amp; Data Analysis<\/strong><br \/>\u00a0 \u00a0 \u00a0: Engaged with viewers through comments and DMs, and analyzed content performance data to optimize future strategies.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d668384 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"d668384\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c64d065 elementor-widget elementor-widget-text-editor\" data-id=\"c64d065\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>POST SAMPLES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b4d54f9 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"b4d54f9\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a916921 gallery-spacing-custom elementor-widget__width-initial elementor-widget elementor-widget-image-gallery\" data-id=\"a916921\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-4' class='gallery galleryid-24 gallery-columns-3 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"a916921\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA1MCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1Bvc3QtMS5qcGciLCJzbGlkZXNob3ciOiJhOTE2OTIxIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1205\" height=\"2009\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-4-1050\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1.jpg 1205w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1-180x300.jpg 180w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1-614x1024.jpg 614w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1-768x1280.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-1-921x1536.jpg 921w\" sizes=\"(max-width: 1205px) 100vw, 1205px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-4-1050'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"a916921\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA1MSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1Bvc3QtMi5qcGciLCJzbGlkZXNob3ciOiJhOTE2OTIxIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"2010\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-4-1051\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2-180x300.jpg 180w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2-614x1024.jpg 614w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2-768x1280.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-2-922x1536.jpg 922w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-4-1051'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"a916921\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTA1MiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL1Bvc3QtMy5qcGciLCJzbGlkZXNob3ciOiJhOTE2OTIxIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"2010\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-4-1052\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3-180x300.jpg 180w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3-614x1024.jpg 614w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3-768x1280.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Post-3-922x1536.jpg 922w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-4-1052'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6adf5fc e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6adf5fc\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50fc9d7 elementor-widget elementor-widget-text-editor\" data-id=\"50fc9d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>REEL SAMPLES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a0860b7 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"a0860b7\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2272e86 elementor-widget elementor-widget-video\" data-id=\"2272e86\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/ScreenRecording_08-06-2026-14-47-08_1.mov\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c345a37 elementor-widget elementor-widget-video\" data-id=\"c345a37\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-2.mov\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b796cc9 elementor-widget elementor-widget-video\" data-id=\"b796cc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;hosted&quot;,&quot;controls&quot;:&quot;yes&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t\t\t\t<div class=\"e-hosted-video elementor-wrapper elementor-open-inline\">\n\t\t\t\t\t<video class=\"elementor-video\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-3.mov\" controls=\"\" preload=\"metadata\" controlsList=\"nodownload\"><\/video>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9318681 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"9318681\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-ea31f2d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"ea31f2d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-16b920c elementor-widget elementor-widget-menu-anchor\" data-id=\"16b920c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"menu-anchor.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-menu-anchor\" id=\"Third\"><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0fdf7ab elementor-widget elementor-widget-heading\" data-id=\"0fdf7ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. K-Beauty Channel Management<br>&amp; Brand Collaborations<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-b476562 e-grid e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"b476562\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-cd7b55d e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"cd7b55d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5e429ab elementor-widget__width-initial elementor-widget elementor-widget-image\" data-id=\"5e429ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"1688\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1.jpg\" class=\"attachment-full size-full wp-image-1601\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1-214x300.jpg 214w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1-732x1024.jpg 732w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1-768x1075.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-1-1097x1536.jpg 1097w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-886663d elementor-widget elementor-widget-image\" data-id=\"886663d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"1688\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2.jpg\" class=\"attachment-full size-full wp-image-1602\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2-214x300.jpg 214w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2-732x1024.jpg 732w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2-768x1075.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/K-beauty-Channel-2-1097x1536.jpg 1097w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cf5aa74 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"cf5aa74\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-97a421a e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"97a421a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-674b4f9 elementor-widget elementor-widget-text-editor\" data-id=\"674b4f9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><span class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\">KEY RESPONSIBILITIES<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-859538a elementor-widget elementor-widget-text-editor\" data-id=\"859538a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><p class=\"query-text-line ng-star-inserted\"><strong>Content Strategy &amp; Creation:<\/strong> Designed product review content tailored for beauty consumers.<\/p><\/li><\/ul><p>\u00a0<\/p><ul><li><p class=\"query-text-line ng-star-inserted\"><strong>Brand Collaborations:<\/strong> Partnered with Korean cosmetics brands to promote products and boost brand awareness.<\/p><\/li><\/ul><p>\u00a0<\/p><ul><li><p class=\"query-text-line ng-star-inserted\"><strong>Trend Analysis:<\/strong> Monitored social media and beauty trends to apply relevant hashtags, audio, and formats.<\/p><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6bfec38 e-con-full e-flex wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-child\" data-id=\"6bfec38\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f3ba5bf elementor-widget elementor-widget-text-editor\" data-id=\"f3ba5bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>SPONSORED &amp; COLLABORATED BRANDS<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-eb61863 gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"eb61863\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-5' class='gallery galleryid-24 gallery-columns-4 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyMSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTAxLmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1621\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-01-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1621'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyMiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTAyLmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1622\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-02-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1622'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyMywidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTAzLmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1623\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-03-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1623'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyNCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTA0LmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"679\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1624\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04-1024x577.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-04-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1624'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyNSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTA1LmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1625\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-05-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1625'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyNiwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTA2LmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1626\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-06-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1626'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyNywidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTA3LmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"678\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1627\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07.jpg 1206w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-07-768x432.jpg 768w\" sizes=\"(max-width: 1206px) 100vw, 1206px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1627'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"eb61863\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTYyOCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0JyYW5kLTA4LmpwZyIsInNsaWRlc2hvdyI6ImViNjE4NjMifQ%3D%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1203\" height=\"677\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-5-1628\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08.jpg 1203w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08-300x169.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08-1024x576.jpg 1024w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Brand-08-768x432.jpg 768w\" sizes=\"(max-width: 1203px) 100vw, 1203px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-5-1628'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-897067b elementor-widget__width-initial gallery-spacing-custom elementor-widget elementor-widget-image-gallery\" data-id=\"897067b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-6' class='gallery galleryid-24 gallery-columns-2 gallery-size-thumbnail'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"897067b\" data-elementor-lightbox-title=\"Instagram Logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6NTIxLCJ1cmwiOiJodHRwczpcL1wvc2VvaHllb24tbTEtMDcyNi53b3JkaWZ5c2l0ZXMuY29tXC93cC1jb250ZW50XC91cGxvYWRzXC8yMDI2XC8wOFwvSW5zdGFncmFtLUxvZ28ucG5nIiwic2xpZGVzaG93IjoiODk3MDY3YiJ9\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-150x150.png 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo-300x298.png 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/elementor\/thumbs\/Instagram-Logo-rrhbfph67522iwt3hlpwegm052mhlceck03cfev77g.png 70w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Instagram-Logo.png 765w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"897067b\" data-elementor-lightbox-title=\"EPIK LOGO\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MjE2MSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0VQSUstTE9HTy5qcGciLCJzbGlkZXNob3ciOiI4OTcwNjdiIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/EPIK-LOGO.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/EPIK-LOGO-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail\" alt=\"\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/EPIK-LOGO-150x150.jpg 150w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/EPIK-LOGO-300x300.jpg 300w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/EPIK-LOGO.jpg 617w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72a2c66 elementor-widget elementor-widget-text-editor\" data-id=\"72a2c66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>POST SAMPLES<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-311998c gallery-spacing-custom elementor-widget__width-initial elementor-widget elementor-widget-image-gallery\" data-id=\"311998c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-image-gallery\">\n\t\t\t<div id='gallery-7' class='gallery galleryid-24 gallery-columns-5 gallery-size-full'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"311998c\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTU3OSwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0hhZWRhbHMtMS5qcGciLCJzbGlkZXNob3ciOiIzMTE5OThjIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1205\" height=\"2143\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-7-1579\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1.jpg 1205w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1-169x300.jpg 169w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1-576x1024.jpg 576w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1-768x1366.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1-864x1536.jpg 864w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-1-1152x2048.jpg 1152w\" sizes=\"(max-width: 1205px) 100vw, 1205px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-7-1579'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon portrait'>\n\t\t\t\t<a data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"311998c\" data-elementor-lightbox-title=\"Screenshot\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTU4MCwidXJsIjoiaHR0cHM6XC9cL3Nlb2h5ZW9uLW0xLTA3MjYud29yZGlmeXNpdGVzLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNlwvMDhcL0hhZWRhbHMtMi5qcGciLCJzbGlkZXNob3ciOiIzMTE5OThjIn0%3D\" href='https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-2.jpg'><img loading=\"lazy\" decoding=\"async\" width=\"1206\" height=\"2145\" src=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-2.jpg\" class=\"attachment-full size-full\" alt=\"\" aria-describedby=\"gallery-7-1580\" srcset=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Haedals-2.jpg 1206w, 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576w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/mixsoon-5-768x1365.jpg 768w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/mixsoon-5-864x1536.jpg 864w, https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/mixsoon-5-1152x2048.jpg 1152w\" sizes=\"(max-width: 1205px) 100vw, 1205px\" \/><\/a>\n\t\t\t<\/div>\n\t\t\t\t<figcaption class='wp-caption-text gallery-caption' id='gallery-8-1589'>\n\t\t\t\tScreenshot\n\t\t\t\t<\/figcaption><\/figure>\n\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-52e2681 e-flex e-con-boxed wpr-particle-no wpr-jarallax-no wpr-parallax-no wpr-sticky-section-no wpr-column-slider-no wpr-equal-height-no e-con e-parent\" data-id=\"52e2681\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-302768a elementor-align-center elementor-widget elementor-widget-button\" data-id=\"302768a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=1338\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">EXPERIENCES<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-e838f6a e-con e-atomic-element e-flexbox-base e-c4e0e43 \" data-id=\"e838f6a\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"e838f6a\">\n    \t\t<div class=\"elementor-element elementor-element-e467369 elementor-widget elementor-widget-heading\" data-id=\"e467369\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Digital Marketing Portfolio | Hailey Kim<\/h2>\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Corporate Collaboration: Marketing Project(9 Weeks) InstagramOrganic Growth Project K-Beauty Channel Management &amp; Brand Collaborations 1. Corporate Collaboration: Marketing Project(9 Weeks) OVERVIEW SuperBin: A Korean eco-tech company that rewards users with cash for depositing bottles and cans into its AI robot, &#8220;Nephron&#8221;. \u00a0 Led the marketing team for a collaboration project with SuperBin in the competition. KEY HIGHLIGHTS (Online Marketing) 142%\u2191\u2014 Total Video Views Growth(7K\u279417K) \u00a0 163%\u2191\u2014 Non-Follower Reach \u00a0 Bronze Prize \u2014 Competition Winner Improved content performance, driving 17K views across 4 new videos in two weeks compared to the previous 7K views from existing content. EXISTING LIMITATIONS (Before Our Solution) Niche Audience Reach: Marketing was restricted to eco\/education-focused audiences, failing to reach the general public who were unfamiliar with SuperBin. \u00a0 Low App Awareness (Data-Backed): 58.6% of Nephron users were non-members (vs. 41.4% members). Users used the machines to earn points, but didn&#8217;t download the app to cash them out. \u00a0 Low Usage in Busy Areas: Machine usage was low in several high-traffic areas, missing the opportunity to engage potential new users. OBJECTIVES Expand Brand Awareness: Boost brand recognition among non-users and the general public. \u00a0 Drive App Registrations: Convert non-member and new users into registered app members for long-term active use. SOLUTIONS &amp; STRATEGY Online (Awareness Stage): Implemented &#8220;FUN Marketing&#8221; campaigns targeting potential new users to maximize brand exposure and reach non-users. \u00a0 Offline (Conversion Stage): Operated interactive booths in inactive regions to engage local visitors, boosting brand awareness and app sign-ups. KEY RESULTS Online Performance (2-Week Impact) +142% View Growth: Reached 17K total views across 4 new videos. (from 7K views on 4 existing videos). +163.2% Non-Follower Reach: Boosted non-follower reach from an average of 1,986 to 5,227 account reach. \u00a0 Offline Activation (2-Day Booth) 68 New App Sign-ups: Engaged 223 total booth visitors through machine demos, events, and user surveys, converting 68 into new registered members. CAMPAIGN IN ACTION 2. Instagram Organic Growth Project Built a personal channel as a case study to test engagement tactics, trend-based content, and organic growth strategies. 156.2K \u2014 Reel views 92\u00a0\u2014 new followers 70.1% \u2014 non-followers reach July 6 &#8211; August 4, 2026 OBJECTIVES Understand Algorithm Mechanics: Analyze content performance factors to drive organic reach and engagement. \u00a0 Trendy Content Creation: Plan and test short-form video strategies to gain hands-on experience. STEP BY STEP 1. Trend &amp; Algorithm Analysis\u00a0 \u00a0 \u00a0: Analyzed Instagram algorithm patterns and the latest Reels trends. 2. Content Creation &amp; Production\u00a0 \u00a0 \u00a0: Produced and uploaded Reels using Edits, referencing trending video structures while adding my own unique perspective. 3. Engagement &amp; Data Analysis\u00a0 \u00a0 \u00a0: Engaged with viewers through comments and DMs, and analyzed content performance data to optimize future strategies. POST SAMPLES Screenshot Screenshot Screenshot REEL SAMPLES https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/ScreenRecording_08-06-2026-14-47-08_1.movhttps:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-2.movhttps:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-3.mov 3. K-Beauty Channel Management&amp; Brand Collaborations KEY RESPONSIBILITIES Content Strategy &amp; Creation: Designed product review content tailored for beauty consumers. \u00a0 Brand Collaborations: Partnered with Korean cosmetics brands to promote products and boost brand awareness. \u00a0 Trend Analysis: Monitored social media and beauty trends to apply relevant hashtags, audio, and formats. SPONSORED &amp; COLLABORATED BRANDS Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot POST SAMPLES Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot EXPERIENCES Digital Marketing Portfolio | Hailey Kim<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-24","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>PROJECTS - Digital Marketing Portfolio<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=24\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"PROJECTS - Digital Marketing Portfolio\" \/>\n<meta property=\"og:description\" content=\"Corporate Collaboration: Marketing Project(9 Weeks) InstagramOrganic Growth Project K-Beauty Channel Management &amp; Brand Collaborations 1. Corporate Collaboration: Marketing Project(9 Weeks) OVERVIEW SuperBin: A Korean eco-tech company that rewards users with cash for depositing bottles and cans into its AI robot, &#8220;Nephron&#8221;. \u00a0 Led the marketing team for a collaboration project with SuperBin in the competition. KEY HIGHLIGHTS (Online Marketing) 142%\u2191\u2014 Total Video Views Growth(7K\u279417K) \u00a0 163%\u2191\u2014 Non-Follower Reach \u00a0 Bronze Prize \u2014 Competition Winner Improved content performance, driving 17K views across 4 new videos in two weeks compared to the previous 7K views from existing content. EXISTING LIMITATIONS (Before Our Solution) Niche Audience Reach: Marketing was restricted to eco\/education-focused audiences, failing to reach the general public who were unfamiliar with SuperBin. \u00a0 Low App Awareness (Data-Backed): 58.6% of Nephron users were non-members (vs. 41.4% members). Users used the machines to earn points, but didn&#8217;t download the app to cash them out. \u00a0 Low Usage in Busy Areas: Machine usage was low in several high-traffic areas, missing the opportunity to engage potential new users. OBJECTIVES Expand Brand Awareness: Boost brand recognition among non-users and the general public. \u00a0 Drive App Registrations: Convert non-member and new users into registered app members for long-term active use. SOLUTIONS &amp; STRATEGY Online (Awareness Stage): Implemented &#8220;FUN Marketing&#8221; campaigns targeting potential new users to maximize brand exposure and reach non-users. \u00a0 Offline (Conversion Stage): Operated interactive booths in inactive regions to engage local visitors, boosting brand awareness and app sign-ups. KEY RESULTS Online Performance (2-Week Impact) +142% View Growth: Reached 17K total views across 4 new videos. (from 7K views on 4 existing videos). +163.2% Non-Follower Reach: Boosted non-follower reach from an average of 1,986 to 5,227 account reach. \u00a0 Offline Activation (2-Day Booth) 68 New App Sign-ups: Engaged 223 total booth visitors through machine demos, events, and user surveys, converting 68 into new registered members. CAMPAIGN IN ACTION 2. Instagram Organic Growth Project Built a personal channel as a case study to test engagement tactics, trend-based content, and organic growth strategies. 156.2K \u2014 Reel views 92\u00a0\u2014 new followers 70.1% \u2014 non-followers reach July 6 &#8211; August 4, 2026 OBJECTIVES Understand Algorithm Mechanics: Analyze content performance factors to drive organic reach and engagement. \u00a0 Trendy Content Creation: Plan and test short-form video strategies to gain hands-on experience. STEP BY STEP 1. Trend &amp; Algorithm Analysis\u00a0 \u00a0 \u00a0: Analyzed Instagram algorithm patterns and the latest Reels trends. 2. Content Creation &amp; Production\u00a0 \u00a0 \u00a0: Produced and uploaded Reels using Edits, referencing trending video structures while adding my own unique perspective. 3. Engagement &amp; Data Analysis\u00a0 \u00a0 \u00a0: Engaged with viewers through comments and DMs, and analyzed content performance data to optimize future strategies. POST SAMPLES Screenshot Screenshot Screenshot REEL SAMPLES https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/ScreenRecording_08-06-2026-14-47-08_1.movhttps:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-2.movhttps:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Reel-3.mov 3. K-Beauty Channel Management&amp; Brand Collaborations KEY RESPONSIBILITIES Content Strategy &amp; Creation: Designed product review content tailored for beauty consumers. \u00a0 Brand Collaborations: Partnered with Korean cosmetics brands to promote products and boost brand awareness. \u00a0 Trend Analysis: Monitored social media and beauty trends to apply relevant hashtags, audio, and formats. SPONSORED &amp; COLLABORATED BRANDS Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot POST SAMPLES Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot Screenshot EXPERIENCES Digital Marketing Portfolio | Hailey Kim\" \/>\n<meta property=\"og:url\" content=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=24\" \/>\n<meta property=\"og:site_name\" content=\"Digital Marketing Portfolio\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-22T03:38:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/seohyeon-m1-0726.wordifysites.com\/wp-content\/uploads\/2026\/08\/Croped_Instagram_hailey_sh.jpg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"11 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24\",\"url\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24\",\"name\":\"PROJECTS - Digital Marketing Portfolio\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Croped_Instagram_hailey_sh.jpg\",\"datePublished\":\"2026-07-29T16:40:01+00:00\",\"dateModified\":\"2026-09-22T03:38:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24#primaryimage\",\"url\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Croped_Instagram_hailey_sh.jpg\",\"contentUrl\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/wp-content\\\/uploads\\\/2026\\\/08\\\/Croped_Instagram_hailey_sh.jpg\",\"width\":1206,\"height\":1689,\"caption\":\"Screenshot\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?page_id=24#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"PROJECTS\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#website\",\"url\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/\",\"name\":\"Digital Marketing Portfolio\",\"description\":\"Welcome!\",\"publisher\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#organization\",\"name\":\"Digital Marketing Portfolio\",\"url\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/cropped-Artboard-1.png\",\"contentUrl\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/wp-content\\\/uploads\\\/2026\\\/09\\\/cropped-Artboard-1.png\",\"width\":700,\"height\":200,\"caption\":\"Digital Marketing Portfolio\"},\"image\":{\"@id\":\"https:\\\/\\\/seohyeon-m1-0726.wordifysites.com\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"PROJECTS - Digital Marketing Portfolio","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/seohyeon-m1-0726.wordifysites.com\/?page_id=24","og_locale":"en_US","og_type":"article","og_title":"PROJECTS - Digital Marketing Portfolio","og_description":"Corporate Collaboration: Marketing Project(9 Weeks) InstagramOrganic Growth Project K-Beauty Channel Management &amp; Brand Collaborations 1. 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